
A quiet take on scent.
Selah Fragrance is a collection of six clean fragrance oils—created to mix, match, and linger. We believe scent should feel personal, never overpowering. Our oils are made to live with you, to evolve with your story—not to replace what you already love. Crafted for layering or wearing alone, they don’t compete. They complete.
Inspired by the quiet moments that shape us—grief, joy, growth, and change—Selah was created to honor life’s in-betweens. Each fragrance offers a subtle ritual, encouraging presence and connection through the transformative power of scent.
Our Philosophy
Minimal by nature.
We believe in fewer, better things. Each oil in our six-scent collection is intentionally crafted—edited down to what matters, and designed to linger without overwhelming.
Flexible fragrance.
Our buildable fragrance oils are meant to blend and evolve with you. Whether layered with each other or paired with your existing collection, Selah was made to play well with others.
Rooted in reflection.
Scent can be a form of memory, meditation, even prayer. At Selah, fragrance isn’t just an accessory—it’s a quiet moment of reconnection to yourself and the world around you.
Founder Story
More than a fragrance brand, Selah is a personal ritual made public.
It began with a search for rest and a belief in the power of scent to create space for stillness. I couldn’t find a fragrance that felt quiet, clean, and intentional—so I created what I wished existed. A collection that invites presence, encourages pause, and complements who you already are.
Before Selah, I led Less the Agency, a marketing and creative studio that supported over 60 brands globally. Whether in strategy or scent, my work has always been about intention—and honoring the spaces we inhabit.
Thank you for pausing here.
〰 Devin Owens, Founder & Creative Director